Social Marketing Services, Inc.

Seminars and Speaking

Formats

Format for workshops vary including 1-2 hour breakout sessions at conferences and symposiums, half day workshops, and two and three day workshops. Nancy has also delivered many Podcasts and Webinars, including ones for the Environmental Protection Agency, the Cause Marketing Forum in New York, and the International Social Marketing Association (ISMA).

Speaking engagements include plenary, keynote and breakout sessions.

Topics

  • Introduction to Social Marketing
  • Developing a Social Marketing Plan Following a 10-step Strategic Planning Process
  • Marketing Research Techniques & Applications for Social Marketing
  • Evaluating Social Marketing Campaigns
  • Social Marketing to Improve Public Health
  • Social Marketing to Protect the Environment
  • Social Marketing for Injury Prevention
  • Social Marketing Solutions to Reduce Poverty
  • Social Marketing for Influencing Financial Behaviors 

Clients

A partial list of clients for seminars and speaking engagements include the following:

  • Alaska Native Tribal Health Consortium, Anchorage Alaska
  • American Marketing Association
  • American Pediatrics Association
  • Association of Washington Cities
  • BC Hydro, Lead by Example
  • BC Public Service Agency
  • Bill and Melinda Gates Foundation
  • Bonneville Power Administration
  • Centers for Disease Control and Prevention
  • Chesapeak Bay Trust
  • College of Insurance, Insurance Institute of India
  • Comprehensive Health and Education Foundation
  • County Health Departments (Washington State)
  • Department of Health and Human Services, Washington State
  • Emergency Medical Services (EMS) King County
  • EPA
  • Environmental Educators Association
  • EvenPro, Caracas, Venezuela
  • Greater Redmond Transportation Management Association
  • Hindustan Latex Family Planning Promotion Trust, a Ministry of Family Welfare, India
  • Innovations in Social Marketing Conference
  • King Country Department of Natural Resources and Parks
  • King County Department of Health
  • King County Metro Transit
  • Marketing for a Better World, Bangladesh
  • Michigan Recycling Association
  • Ministry of Health Promotion and Sport, Toronto
  • National University of Ireland, Galway
  • Oklahoma State Department of Health
  • Oregon Public Health Association
  • Oxford University and the National Social Marketing Centre
  • Puget Sound Partnership
  • Rotary International
  • Seattle Public Utilities
  • Seattle University, Institute for Public Service
  • Seattle Children's Pediatric Residents
  • Singapore Health Promotion Board
  • Society of Public Health Educators
  • Stanford Business School
  • Uganda Health Marketing Group
  • U.S. Environmental Protection Agency
  • University of Cape Town, South Africa
  • University of Puget Sound Business School
  • University of South Florida, Annual Social Marketing Conference
  • University of Washington, Dan Evans School of Public Affairs and School of Public Health
  • University of Washington, Net Impact Club
  • University of Washington, Teen Media Project
  • USAID, Amman Jordan
  • Victoria University, Australia
  • Washington Association of School Business Officials
  • Washington Attorney General's Office
  • Washington State Department of Ecology
  • Washington State Department of Fish and Wildlife
  • Washington State Department of Health
  • Washington State Department of Labor and Industries
  • Washington State Recycling Association
  • Washington State Ridesharing Organization
  • Washington Tobacco Prevention and Control
  • Washington Traffic Safety Commission
  • Western Utilities Forum
  • Women and Infant Children Program, Washington State
  • World Bank, Ghana
  • World Bank, Washington D.C.
  • World Vision
  • Yale University